1. Expense ratio pays for running the fund
It covers permitted management and operating expenses and is charged to the scheme rather than appearing like a monthly bill to the investor.
2. Small annual differences compound
A 0.5% cost difference seems small in one year but can create a meaningful wealth gap over decades because the lost money also stops compounding.
3. Lower cost does not make every fund better
A low-cost fund with the wrong asset exposure is not suitable merely because it is cheap. First choose the right strategy, then compare costs among similar options.
4. Compare direct and regular plans carefully
Regular plans can include distribution-related costs, while direct plans are bought without that distributor route and generally have lower expense ratios within the same scheme.
5. Quick check
Two otherwise identical funds differ by 1% annual cost. Does that matter over 20 years?